American West Inspired Fragrances

Tru Western
Tru Western

SCENTS THAT SAY 'FOREVER'

Fall in love with your next fragrance. Whether you're the bride, groom, or guest, make every moment unforgettable with scents from Tru Western.

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Tru Western
Tru Western

SCENTS AS BOLD AS THE HUNT

Leave a lasting impression with scents that evoke crisp air, earthy woods, and the autumnal west.

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Tru Western Tru Western

PBR

PBR

The ultimate expression of strength and determination. Officially licensed Professional Bull Riders fragrances. For the bad, the bold and the brave.

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LACE

LACE

Delicate & sophisticated, the Lace Collection features a suite of glamorous and confident fragrances.

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LEATHER

LEATHER

This fragrance collection is inspired by cowboys and the American west. Edgy and masculine, the fragrances capture the scent of sun-worn leather with a hint of Virginia cedar wood. A signature for men of all ages.

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Tru Western Tru Western

SOUTHERN SOUL

SOUTHERN SOUL

Warm and intoxicating, the Southern Soul Collection lends itself to the gracious and graceful.

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