American West Inspired Fragrances

Reach New Depths

With Ride Reserve

A trio of warm vanilla, crushed pepper, and blackened cedar make this our most intense, addictive, and robust Yellowstone cologne yet.

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Fragrance for Him & Her

Be an Original

Another chapter in the story of the iconic Wrangler brand starts now.

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PBR

PBR

The ultimate expression of strength and determination. Officially licensed Professional Bull Riders fragrances. For the bad, the bold and the brave.

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LACE

LACE

Delicate & sophisticated, the Lace Collection features a suite of glamorous and confident fragrances.

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LEATHER

LEATHER

This fragrance collection is inspired by cowboys and the American west. Edgy and masculine, the fragrances capture the scent of sun-worn leather with a hint of Virginia cedar wood. A signature for men of all ages.

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SOUTHERN SOUL

SOUTHERN SOUL

Warm and intoxicating, the Southern Soul Collection lends itself to the gracious and graceful.

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